LinkedIn can be used for B2B and B2C clients and has arguably become more popular than ever. As a digital marketing agency owner, we know that you value maximizing your clients’ reach. A successful client means a successful digital marketing agency (not to mention referrals).
As the provider of the best white label reseller programs in the US, we have worked with thousands of agencies that outsource social media marketing, web design, PPC marketing, copywriting and much more to our dependable team. As such, we have seen how LinkedIn marketing can be used to fetch better results for your clients’ marketing activities and campaigns.
Consider Marketing Your Client’s Personal Brand
When you think of social media marketing on LinkedIn, you likely think of posting to your client’s company page. This way, you can curate brand-related updates and content that clients, industry peers, and other professionals will find interesting.
However, this is only one way to leverage the power of LinkedIn. Consider posting branded content to your client’s CEO or founder’s page, for example, to give your client’s business an approachable, personal touch.
Build Relationships
LinkedIn is a networking platform. Leverage this innate function and feature in LinkedIn for the best results by actively connecting with fellow authorities in the industry, competitors, gateway buyers, wholesale spokespeople, and more!
Do this by meaningfully connecting with these individuals on your client’s behalf over LinkedIn and dedicating resources to sending personalized messages to these connections. This will not only market your client but may even lead to professional partnerships and collaborations that strengthen your client’s business from a corporate perspective.
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Run LinkedIn Ads
Finally, most social media marketing platforms these days perform better when you follow the “Pay to play” framework. Create mesmerizing PPC marketing campaigns using LinkedIn ads to get your client’s offer in front of the right people, especially if your client is a B2B type of business. At SEO Resellers US, we offer white label digital marketing services, including white label PPC solutions and social media marketing management services.
Marketing your client’s business successfully on LinkedIn includes crafting captivating graphics, copy that converts, and PPC campaigns that succeed.
Get in touch to outsource all of this and more to our white label digital marketing agency for hassle-free agency growth.
