{"id":27670,"date":"2022-10-12T10:21:58","date_gmt":"2022-10-12T10:21:58","guid":{"rendered":"https:\/\/seoresellersuk.co.uk\/?p=27670"},"modified":"2023-03-07T06:22:35","modified_gmt":"2023-03-07T06:22:35","slug":"signs-your-digital-agency-needs-to-have-a-brand-bible","status":"publish","type":"post","link":"https:\/\/globitalmarketing.com\/uk\/blog\/signs-your-digital-agency-needs-to-have-a-brand-bible\/","title":{"rendered":"Signs Your Digital Agency Needs To Have A Brand Bible"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Does your digital agency have a brand bible? There are some signs to look out for that could indicate you need one. On our YouTube channel, <\/span><strong><a href=\"https:\/\/www.youtube.com\/channel\/UCxDZibWPtV7scpkhBpYzTQA\">Globital TV<\/a><\/strong><span style=\"font-weight: 400;\"><strong>,<\/strong> we share some tips and suggestions to help your digital agency <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=CuHzUo6Py-Q\"><span style=\"font-weight: 400;\">set up a brand bible<\/span><\/a><span style=\"font-weight: 400;\"> for itself and your clients.\u00a0<\/span><\/p>\n<h2><b>What Is A Brand Bible?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">A brand bible is a compilation of information, typically shared as a document, slideshow, or even as a tangible printed book that helps establish company or brand messaging and visual presence. It communicates a clear set of rules for tactics and policies that any employee or brand partner should be able to look at and understand easily. A brand bible can include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The company name and appropriate spelling<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The company\u2019s logo and all of its variations and how they should be used<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The brand\u2019s colour palette, typography, and style<\/span><\/li>\n<\/ul>\n<h3><b>Signs That Could Show Your Digital Agency Needs A Brand Bible<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Some signs your agency or client needs to set up a brand bible can include:\u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There is no clear brand identity for customers to associate with quickly<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Content related to the company is inconsistent across platforms and\/or doesn\u2019t flow from one piece of content to the next<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The tone and voice of the business are inconsistent, leading to confusing messaging<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Employees or partners have no clear direction when it comes to creating content<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">An existing brand bible has not been updated to include relevant information<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The business is getting ready to undergo a major rebrand\u00a0<\/span><\/li>\n<\/ol>\n<h3><b>How To Create A Brand Bible For Your Digital Agency<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">You can create a brand bible for your digital agency by asking yourself important questions about your company as a whole and compiling the answers into a comprehensive guide that you can easily share. Your brand bible should encompass:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your digital agency\u2019s overview and mission<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The important aspect of your digital agency\u2019s logo and the rules of use<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Typography and colour palettes that make up your brand\u2019s visual identity<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Image style and use you would like to remain consistent<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The ideal writing style and voice website style that should be used<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social media guidelines for overall strategies as well as specific guidelines for individual platforms<\/span><\/li>\n<\/ul>\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"28209\" class=\"elementor elementor-28209\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"has_eae_slider has_ma_el_bg_slider elementor-section elementor-top-section elementor-element elementor-element-32e2d856 elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"32e2d856\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider has_ma_el_bg_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-70a46d41 jltma-glass-effect-no\" data-id=\"70a46d41\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28f96550 jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"28f96550\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Build A Momentum-Fueled Agency With Our Kickstart Course! <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f35a484 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"f35a484\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Are you feeling stuck within your agency? Are you battling to determine a clear brand direction? You may benefit from some valuable insider knowledge and guidance. Our 30-day Kickstart Program, which you can take at your own pace, helps agency owners like yourself become unstuck by providing the tools to gain sustainable momentum no matter the circumstances. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4db40cc5 elementor-align-center jltma-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"4db40cc5\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-pulse-grow\" href=\"https:\/\/globital.university\/course\/30-day-kick-start\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Find sustainable momentum by enrolling today!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n<p><span style=\"font-weight: 400;\">There is no specific size your brand bible must conform to. Brand bibles often start out as smaller guides that are added to and grow with the business to reflect all of the important details and information. A brand bible and its specific size and components should be dictated by your unique business and what you need to communicate when working with others.\u00a0\u00a0<\/span><\/p>\n<h3><b>A Brand Bible Sets Your Digital Agency Up For Success When Working With White Label Partners<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When outsourcing digital marketing solutions to a white-label partner, it\u2019s important for your digital agency to be able to communicate its expectations and requirements clearly. Having a brand bible ready to go gives your white-label partner all the information they need to deliver the high-quality results your agency is known for. Looking to work with the best digital marketing reseller in the business? Contact <\/span><a href=\"https:\/\/www.globitalmarketing.com\/uk\/\"><span style=\"font-weight: 400;\">Globital UK<\/span><\/a><span style=\"font-weight: 400;\"> at <\/span><a href=\"mailto:support@globitalmarketing.com\"><span style=\"font-weight: 400;\">support@globitalmarketing.com<\/span><\/a><span style=\"font-weight: 400;\"> to take your digital agency to the next level.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Want to find more interesting videos to give you all the information you need to scale your digital agency? Visit our YouTube channel, <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=CuHzUo6Py-Q\"><span style=\"font-weight: 400;\">Globital TV<\/span><\/a><span style=\"font-weight: 400;\">, where we post new videos every Monday. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Does your digital agency have a brand bible? There are some signs to look out for that could indicate you need one. On our YouTube channel, Globital TV, we share some tips and suggestions to help your digital agency set up a brand bible for itself and your clients.\u00a0 What Is A Brand Bible? A [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":27671,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[224],"tags":[],"class_list":["post-27670","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-youtube-channel","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Know If Your Digital Agency Needs A Brand | Globital UK<\/title>\n<meta name=\"description\" content=\"Here are some signs you need to implement a brand bible for your digital agency. Without having a brand bible in place, your digital agency could suffer. Learn how!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/globitalmarketing.com\/uk\/blog\/signs-your-digital-agency-needs-to-have-a-brand-bible\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Know If Your Digital Agency Needs A Brand | Globital UK\" \/>\n<meta property=\"og:description\" content=\"Here are some signs you need to implement a brand bible for your digital agency. Without having a brand bible in place, your digital agency could suffer. 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