{"id":1551,"date":"2016-10-15T01:28:54","date_gmt":"2016-10-15T05:28:54","guid":{"rendered":"https:\/\/www.globital.uk\/?p=1551"},"modified":"2025-06-19T06:39:14","modified_gmt":"2025-06-19T06:39:14","slug":"drive-boarding-drip-campaign-boost-new-client-conversions","status":"publish","type":"post","link":"https:\/\/globitalmarketing.com\/uk\/blog\/drive-boarding-drip-campaign-boost-new-client-conversions\/","title":{"rendered":"Drive an on-boarding drip campaign to boost new client conversions"},"content":{"rendered":"

Some refer to them as \u2018auto-responders\u2019 or \u2018automated emails\u2019 while others call them \u2018life cycle emails\u2019. A drip campaign by any other name is still an effective way to convert your clients\u2019 prospects into customers. Content marketing techniques incorporated into drip campaigns that focus on providing your clients\u2019 customers with useful and relevant content that solves problems can effectively boost conversions and create positive brand awareness for your clients.<\/p>\n

Why do drip campaigns work? Simply because no business client can ignore helpful or useful information that solves business needs for their prospects or that focus on growing brand awareness. Prospective customers want valuable content. We can help you help your clients provide quality marketing content to serve this purpose.<\/p>\n

In addition to automated email campaigns promoting customer conversion, emails in the form of surveys are incredible research tools for your clients\u2019 businesses. These are useful to gauge a prospect\u2019s opinion on your client\u2019s brand and how likely they are to further engage with the brand. Another great idea would be to use surveys to establish what needs or challenges the prospect is looking for help with.<\/p>\n

Automated email content form building blocks for:<\/p>\n