Fans of local South African radio station Mix FM will know that the Risky Business slot presented by Bryan Hattingh is not to be missed if you are interested in local business in any shape or form. Airing every Thursday evening, the show aims to highlight trends, changes, and new developments in the world of South African business, which naturally made it the perfect platform to discuss the recent launch of Globital South Africa into the South African Digital Marketing industry, as well as the SEO Resellers brand as a whole. Our South African Director of Operations Steven Slotow was joined by CEO Damian Papworth (despite it being nearly 3 in the morning in Australia where he resides) to discuss what the business plans to bring to digital marketing agencies operating in South Africa.
With the idea of wholesale and white label digital marketing being a relatively unheard-of concept in SA, the conversation went a long way to answering many of the most common questions that people have about what such a company has to offer. The South African digital marketing offering is very robust as it is and everything from experiential to native advertising agencies is popping up every day. The landscape is ripe for a disruptor such as Globital South Africa – allowing even the smallest agencies to supplement their existing offerings to clients with quality social media, copywriting, design, and development services.
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During the slot, Steven and Damian also discussed the company’s place in the current freelance market, and its ability to offer a service that is both highly competitive in price without trapping the client into a long-term expensive contract. In the same vein, the company also hopes to expand its reach soon and create more employment opportunities for local freelance copywriters – providing much-needed stability and a steady income in what can be a volatile and unstable industry.
“All you have to do is manage the process for the client on the portal we provide on Globital South Africa, and we’ll take the SEO off your hands. Your client doesn’t need to know we exist if you don’t want them to. We’ll manage it. It’s all white label and its done with their brand on it.” says Steven Slotow.
To hear the full interview, listen to the podcast here. If you wish to get in contact with Globital South Africa, you can do so here.
