Youtube is a fantastic tool for marketers to leverage to better connect with audiences through engaging video content. Recently, exciting new additions like community posts and integrated features have been implemented onto the platform to encourage even further community engagement. These new features form part of community posts, taking the form of quizzes and allowing for image editing.

If enhancing your client’s Youtube channel is something you need a helping hand with, remember that we are a social media management reseller that can assist you with leveraging these features for your clients. Whether outsourced SEO copywriting or white-label PPC, our SEO resellers have you covered. 

And now, onto explaining YouTube’s enticing new community grabbers! 

What Are Youtube’s Community Posts?

Brands creating content and generating a following of 500 or more can now access community posts. This feature acts as a social media style feed and is a new way for creators to interact with their audience using rich media, such as text, video, polls, images or GIFs. These posts offer an alternative means to connect outside the videos you upload, displayed on your community tab, home, or subscription feed. 

The platform has recently upgraded this feature to include two new elements for further engagement and interaction. 

Community Post Quizzes

Quizzes offer a new interactive way for online creators to engage with their community. If you have a client offering educational services, this is a fantastic way to channel services provided without acquiring the customer. Alternatively, you could leverage the feature as a fun way to gamify gaining information about your audience. These quizzes could also be supporting additional content for recent uploads or for collecting information regarding what the audience would like to see next from the brand. 

Community Post Image Editing

YouTube has moved toward expanding its image editing function for any image-related posts that creators choose to make. It is a sure way to add further interest to community posts without steering viewers toward an image-based platform like Instagram. Image editing features could offer a sneak peek into what kind of content exists on other social media profiles, acting as another way to encourage engagement within a creator’s community with enhanced community updates. 

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